Posts Tagged new media

Push recovery notifications

This morning, like every morning, my various digital devices pushed notifications to me in the first hours after waking up. First thing I do is pick up my Kindle before entering the bathroom. When I turn it on, the current issue of the New York Times has been delivered to my device via “whispersync“, a fancy Amazon word for pushed digital content technology. Today, the last business day of October 2009, the first sentence of the New York Times frontpage reads:

The United States has emerged from the longest economic contraction since Wolrd War II.

Happy news and definitely a good way to start the day. Next, my iPhone with the amazing new CNN app pushes the following notification to my home screen, immediately after turning the device on:

The largest stimulus program in the nation’s history has created or saved just over 640,000 jobs, the Obama administration said.

Another good indication that this country is apparently pulling out of the “great recession”, a terminology we’ll possibly use when we tell our kids stories about 2009. The way these notifications are pushed to me every morning make me think of the digital aspect of our lifestyle and how these technologies contribute to widespread innovation and in turn, in a tiny way, to this recovery. I guess the point I’m trying to make here is that crisis and recessions make us think about new, more efficient ways to do everything we do and that unleashes innovation. Then, the achieved innovations fuel the economy and generate growth again. All part of a virtuous cycle that we tend to ignore when we concentrate only on the down times.

These innovations and the digitalization of our interactions with media never cease to amaze me and keep me ticking…even during recessions.

Tags: , ,

Monetization thoughts on-the-go

I just downloaded the WordPress iPhone app as part of a strategy to blog more. I realized that very often I want to write about something (like an article I was just reading about New Media and its impact on Old Media) and 140 characters would only let me post a simple thought completely out of context. That is, admit it or not, both the best and worst of Twitter. It is also one of the opportunities the company has to monetize the service. Why not charge for triple characters or unlimited characters on an affordable monthly basis (I would probably pay $5 for triple characters a month). I’m sure that companies using Twitter as their emerging customer service channel would pay even more to have unlimited charcters. In a board meeting full of New Media executives not so long ago, I heard something vey interesting about the future of Twitter: It would become a new standard, pretty much like what email is today. I’m not sure how value-added features like unlimited characters would contribute to making Twitter the “new email”, but I’m sure it’s one possible path towards monatization.
Going back to that New Media article, monetization is what both old and new media folks are trying to figure out.

Dear readers, expect relatively shorter but undeniably more frequent posts in this blog. I still owe an extensive post on my new job, my new life in Miami and other interesting developments. I hope you’re enjoying so far.

Tags: ,